Visit Florida, the state’s tourism marketing corp., launched a meetings stimulus program designed to highlight the benefits of holding trade shows, conventions and meetings in Florida and provide incentives. Central to the program is the Meetings and Conventions Quick Action Closing Fund grant, which will provide new citywide trade shows and conventions with destination marketing support to increase attendance. The grant, which will be awarded annually through 2016, will be matched by the sponsoring Convention and Visitors Bureau or Tourist Development Council.